Apple is exploring the possibility of utilizing AI models from OpenAI and Anthropic to enhance its updated version of Siri, rather than relying solely on its internally developed technology. This information, reported by Bloomberg, highlights Apple’s ongoing efforts to improve its virtual assistant by potentially leveraging established AI capabilities from external sources.
Although Apple continues to work on its in-house project referred to as “LLM Siri,” the company has reportedly approached OpenAI and Anthropic to create tailored versions of their AI models that can operate on Apple’s cloud framework for testing purposes. This move signals a shift in strategy as Apple seeks to keep pace with rivals in the competitive AI landscape.
Originally, Apple planned to launch its AI-enabled version of Siri in 2025. However, the company has encountered several technical challenges that have compelled it to postpone the launch until 2026 or later.
This delay underscores a broader issue, as Apple has struggled to keep up with competitors like Google, OpenAI, and Anthropic in the rapidly evolving AI sector over the past few years. Despite Siri’s current ability to utilize ChatGPT for more complex inquiries, Apple’s latest interest suggests a desire for a more profound integration with third-party AI technologies.
This exploration reflects the company’s commitment to enhancing Siri’s functionality and improving user experience in a landscape increasingly dominated by advanced AI capabilities. By seeking external partnerships, Apple aims to strengthen its position and ensure its virtual assistant remains relevant in a world where AI is becoming increasingly essential.